Our NEW FORMULA is even MORE like toothpaste. It’s everything you know and love about the toothpaste experience–and still without the plastic tube, mess, and not-so-great-for-you ingredients.

SHOP TOOTHPASTE TABLETS

NEW FORMULA & NEW PACKAGING Fluoride-Free now with NANO-HYDROXYAPATITE

EVEN MORE NORMAL

You read that right: we’re officially making normal exciting.

We acknowledge that most toothpaste foams and our first formula didn’t. Boy, did you miss the foam! So we added some with the help of healthy ingredients like tapioca and clay. It’s still true that bubbles don’t scrub AND that most toothpaste uses chemicals to make foam.Thankfully ours is just good, clean fun.

SHOP TOOTHPASTE TABLETS

BETTER FOR YOU AND FOR THE PLANET...

NEW FORMULA

NEW PACKAGING

ChatGPT Image Jan 13, 2026, 10_19_13 AM.png

CLEAN INGREDIENTS

ChatGPT Image Jan 13, 2026, 04_32_14 PM.png

NO MESS

ChatGPT Image Jan 13, 2026, 10_32_07 AM.png

TRAVEL FRIENDLY

LOSE THE TUBE

Just because something is everywhere doesn’t mean it’s good for you—or the planet. Need proof? Take a peek at our landfills. An estimated 400 million toothpaste tubes are tossed in the trash every year in the United States. Yikes.

Our redesigned packaging is made from plants, so it’s 100% compostable–even the new resealable “zipper”. The ink is all nontoxic, too. The packet is now flat-bottomed so it can sit proudly upright on your bathroom counter. It makes you wonder where Unpaste has been

all your life.